TITLE
The Hot Trend
CLIENTNat Geo
Nat Geo
YEAR2021
AGENCYWolf BCPP
Fashion is the world’s thirds largest polluter and its one of the main reasons our planet is looking like this. Isn't it ironic that, Tie Dye, one of the most popular trends of worldwide fashion looks almost the same that global heat maps?
That’s why we created a tie dye clothing collection with global heat maps in it, instead of the regular dye. Making global warming cooler than ever.